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CIS Composition
 CIS system is discerned by the idea, the behavior, and the vision. These three aspects are known as the Mind Identity (MI), the Behavior Identity (BI), and the Visual Identity (VI).
Mind Identity
CIS corporate image designs the idea and distinguishes it to establish the enterprise's distinctive management theory. The enterprises produce, manage, and design the course, scientific research, production, and recognition system. Management theories, such as marketing, service, management, etc. are used by the enterprises to obtain the operations objectives. The ideology categories of enterprises include the following: enterprising spirit, enterprise's values, enterprise's creed, management aim, operation policy, market orientation, industry forms, organizational system, community responsibility, and development plan.
Behavior Identity
CIS corporate image designs the behavior and clarifies the criterion in the management theory that is practiced by the enterprises. The system is able to create the corporate culture, plan the unity the operation, and maintain a dynamic recognition system. It sets up a perfect organizational system, standard management, staff member's education, behavioral norm, and welfare system internally. The basic point of departure of management theory is the location, open market research, and product development. Another important point is the transmission of the enterprise's ideas through such ways as cultural activity of social public service, public relations, and marketing activity.
Vision Identity
CIS corporate image designs the vision and incorporates the logo, standard script, and standard color. Systematic vision transmits the system, transforms the abstract language as the enterprise's idea, culture specialty, service content, and the enterprise's normal into a concept of the concrete symbol, producing the unique corporate image. The recognition system of the vision is divided into a basic key element system. The basic key element system includes the following: enterprise's name, logo, standard word, standard color, signifying the pattern, propagating the spoken language, and market, which is on sale throughout the report. The system is used to include the following: articles of official working, production equipment, building environment, product packaging, advertising media, modes of transportation, the uniform, flag, signboard, marker card, display window clothes, and display showing. The vision identity that propagates the strength and appeal in the system of design in the CIS corporate image, is the easiest to accept by social masses, according to those in leadership positions.
| Composition that CIS corporate image designs |
| Item |
CIS corporate image designs the systematic structure |
CIS corporate image designs the systematic structure to prove |
| 1 |
MI(Mind Identity System) |
The supreme decision level is channelled into the motive power of enterprise's recognition system, enterprise's management theory and spiritual culture. |
| 2 |
BI(Behaviour Identity
System) |
The dynamic discernment form is repaid to the outside, participate in, an activity, organizing inwards, manage, education. |
| 3 |
VI(Visual Identity System) |
The static distinguished symbol is specified, vision janitor's form , projects are the most, the aspect is the widest, the result is direct. |
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